HERMES
STRATEGIC COMMUNICATIONS
Strategic Marketing
Hermes Strategic Communications offers comprehensive strategic marketing services designed to align business goals with actionable growth plans. Their approach integrates channel management, content strategy, and SEO with long-term brand development. Balancing immediate performance goals with sustainable growth strategies, helps businesses adapt to market trends and consumer behaviors.
Our methodology includes in-depth customer persona development, market analysis, and data-driven insights to create targeted and impactful campaigns. These services are supported by tools like audience segmentation, competitive analysis, and trend forecasting, ensuring measurable outcomes for clients across various industries.
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Project: Planned Giving Program Development
Client: Health Care Foundation
Hermes Strategic Marketing was proud to collaborate with the Health Care Foundation (HCF) of Newfoundland and Labrador to revitalize their Planned Giving Department.
Planned Giving refers to the donation of future funds, typically arranged through a donor’s will, estate, trust, or insurance policy. This form of philanthropy is a critical revenue stream for many non-profits. However, before our involvement, HCF lacked the dedicated resources to develop this area of fundraising.
Our team at Hermes Strategic Marketing provided comprehensive support by conducting in-depth audience research, creating a detailed donor profile, designing a targeted social media advertising campaign, and managing a complete event campaign featuring renowned philanthropy expert Mark Halpern.
Project: ACCESS to Learning
Client: Murphy Centre
For nearly 40 years, the Murphy Centre has championed literacy as a cornerstone of academic and career success. With support from the North Pine Foundation, the organization launched a comprehensive marketing campaign to engage potential participants and their communities.
Our research revealed that connecting with participants' community members was just as vital as reaching the participants themselves. Building on these insights, we developed a strategic marketing plan and delivered a suite of creative assets, including social media graphics, course schedules, web pages, printable calendars, presentations, and brochures, ensuring the campaign effectively resonated across all touchpoints.
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We create strategic marketing services that drive growth with data-driven insights, tailored campaigns, and long-term brand development. Optimize your strategy with customer-focused solutions and measurable outcomes.
Unlock valuable insights with data analysis and reporting that transforms metrics into actionable strategies. From performance tracking to custom dashboards, we deliver clarity to drive informed decisions.
Create unforgettable experiences with expert event marketing that connects, engages, and inspires. From strategic planning to flawless execution, we tailor every detail to amplify your brand's impact.
Boost your online visibility with search engine optimization that drives traffic and improves rankings. From keyword strategies to technical audits, we deliver tailored solutions that achieve measurable results.
Elevate your brand with social media marketing designed to engage your audience and drive results. From strategic planning to impactful content, we create tailored campaigns that deliver measurable success.
Craft compelling marketing materials that capture your brand’s essence and engage your audience. From brochures to digital assets, we design tailored content that drives impact and achieves results.